Course Lessons

Have you ever wondered why you’re more predisposed to like someone simply because they look better than average? Before they even engage in conversation with you, you’d probably be more interested in what they have to say. In this Mentorbox video book summary of Pre-suasion by Robert Cialdini, you’ll learn about the importance of what to do before making a sale, not what happens during the message. The audio summary of Pre-suasion summarizes how setting the stage for your pitch has a huge influence on your success.